Category Ranking History

Calm Category Rankings

Review Breakdown

Calm Review Breakdowns

Ad Intelligence on 4 Networks

Ad network creative preview
Network Facebook Native
Media Type Video
First Seen 87 days ago
Last Seen 1 days ago
Creative Count 363

ASO Keywords

Keyword Rank
sleep nature sounds 1
calm 2
sleep hd 3
relaxing sounds 4
calming 5


Feb, 2023


Feb, 2023



** Best of 2018 Award Winner ** — Apple ** 2017 App of the Year ** — Apple ** Happiest App in the World ** — Center for Humane Technology Calm is the #1 app for Sleep, Meditation and Relaxation. Sleep better, relieve stress, lower anxiety and refocus your attention. Explore an extensive library of guided meditations, Sleep Stories, breathwork, exclusive music and stretching exercises. Invest in your mental health and choose a guided meditation session that fits within your busy schedule. Add Calm to your daily routine and join the millions experiencing the life-changing benefits of practicing mindfulness. Beginners, intermediate and advanced users can all find their home in Calm. Let relaxing music and calming sounds help you meditate, focus and sleep better. Sleep Stories are bedtime stories that are guaranteed to lull you into a deep and restful slumber. Pick from 100+ exclusive Sleep Stories, featuring well-known talent such as Matthew McConaughey, Stephen Fry, Rosé, Jerome Flynn and P!nk. Calm is recommended by top psychologists, therapists and mental health experts. Take a deep breath and find your Calm. CALM FEATURES MEDITATION & MINDFULNESS * Meditate with seasoned experts, regardless of your experience level * Introduce mindfulness into your daily routine and learn to calm your mind * Mindfulness topics include Deep Sleep, Calming Anxiety, Managing Stress, Focus and Concentration, Breaking Habits, Happiness, Self-Esteem and so much more SLEEP STORIES * Sleep soundly listening to bedtime stories for adults and children alike * Wonder - Join Matthew McConaughey on a dreamy story about the mysteries of the universe * Blue Gold - Journey through the sleepy village of Provence with master storyteller Stephen Fry * The Nordland Night Train - Travel up the scenic coast of Norway aboard a remote railway * Happy Little Zzzs - Drift off to the soothing brush strokes of beloved painter Bob Ross RELAXATION & STRESS RELIEF * Learn to relax and lower stress with daily meditation and breathing exercises * Focus on a goal with Dailies - Reduce anxiety with daily 10-minute original programs like the Daily Calm with Tamara Levitt, the Daily Trip with Jeff Warren, or the Daily Jay with Jay Shetty * Shift your thinking and find your calm through inspiring stories with Wisdom * Daily Move: Mindful stretching and movement to relax your body during the day ALSO FEATURING * Daily Streaks & Mindful Minutes: Track and celebrate your progress * 7 and 21 day mindfulness programs for both beginner and advanced users * Music: Exclusive music engineered to help you focus, relax or sleep * Soundscapes to sleep: Ocean waves, Heavy Rain, Camp Fire, Babbling Brook and more Calm saves your meditation and sleep sessions to your Apple Health app. Subscription pricing and terms: Calm offers an auto-renewing monthly subscription at $14.99/month and an auto-renewing yearly subscription at $69.99/year to provide you with unlimited access to the Calm Collection while you maintain an active subscription. Calm also offers a Lifetime subscription for $399.99 which is paid for by a one-off upfront payment with unlimited access to the Calm Collection forever. Payment will be charged to the credit card connected to your iTunes Account when you confirm the initial subscription purchase. Subscriptions automatically renew unless auto-renew is turned off at least 24-hours before the end of the current subscription period. Your account will be charged for renewal within 24-hours prior to the end of the current period, and the cost of the renewal will be identified. You may manage your subscription and auto-renewal may be turned off by going to your Account Settings after the purchase. Any unused portion of a free trial period, if offered, will be forfeited when you purchase a subscription, where applicable. Read more about our terms and conditions here: Terms of service: Privacy policy:

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Amazing! (With updated review!)
yyghuiiu on 2023-03-22
I'm asleep in minutes! Meditations are great! Reliefs anxiety! Best app! This app really helps me fall asleep! I recommend 100%! One thing though! The app is a little slow, which is fine, maybe it's just my iPad but if you know how to, please fix this! Ok this app is amazing! Sleep stories ALWAYS make me fall asleep! I have tried other apps, but this app is the one that gets me to fall asleep. I mainly do the sleep stories, but I've tried the mediation too and there great too! I love your music! I also love the daily check in! Best app ever! Updated feedback: I just thought of something, I don't know if you have this, but if you don't could you add the option to make playlists of your favorite calm stories, music, and meditations. You could have playlists of your favorite music that makes you fall asleep! UPDATE alright so we had a lifetime membership and then it quit so that was sad. But main thing—unless your a member or something it’s hard to use calm to its full potential. In fact, you can barely do anything. Still am firm to my claim—calms one of the best of its kind, and is really awesome! Helpful for all! Maybe more things for non members?
Not inclusive for Neurodivergent Family
Rrw21 on 2023-03-22
Every person in my family has ADHD with sensory processing issues. I really wanted to like this app, but trying to use it to help my kids meditate simply does not work. The sounds that play in the background of every meditation - with our sensory issues - actually inspire extreme sensory overload. It actually does the opposite of what the title suggests. My kids are MORE agitated after trying to do one of the kids’ meditations. They actually prefer to do the meditations from another app that is only for adults that is blissfully silent in the background, allowing the words and calm to actually sink in. The brown noise is perfect, otherwise it would be a 1/5 star for me and my family. I wish this app was more inclusive.
Rogo24 on 2023-03-22
I like the app but I don’t know why companies want to hire “woke” people so badly. Once lebron came on I am gone. The guy is a great athlete but don’t need to deal with his political beliefs. Michael Jordan was once asked why he doesn’t get on the political side of the left and he said, “ white people buy sneaks also”. You alienate half your audience by getting people that are so woke they irritate the people who are actually awake. That’s why Michael Jordan is still as or more successful than he once was. All these others are just riding the wave. Look at Disney, Nike and others. Losing money like crazy. Just my two cents.
Calm App is such a daily inspiration in my life!
Lorraine6768 on 2023-03-22
The Calm App has been a daily ritual in my life for over a year now. I love it! So peaceful, the soundscapes are amazing. The daily Jay is my favorite which gives insight on daily life how to realign your thinking to get the most out of living. I’ve tried different apps and not renewed but this app is part of me now and has brought my breathing and meditation to a higher level. Used daily and even at bedtime with the wonderful bedtime stories, relaxation meditation and soundscapes, it can propel your life to better sleep and deeper relaxation.
Call Matt review
Amelie Sweetpe on 2023-03-22
It’s good for meditation breathing daily check-in‘s sleep stories in music and sleep stories are the best because I typically listen to them 24 seven every single night so the most recommended that I would choose for you would be either if you want to sleep good night if you sleep, Chinese robot or kids, and you should listen to Shekinah and Tamra and Chike LeBron James, in many others, such as the calm or else, you’ll never be able to fall asleep without anything like this.!❤️🧡💛💚💙💜🖤🤍🤎💔❤️‍🔥❤️‍🩹❣️💕💞💝💘💖💗💓 omg it’s the best.
Not “free”
MamaLlama716 on 2023-03-22
Only reason I downloaded was to access some white noise that would time off because I could not sleep. The app asked me about my goals and immediately suggested a premium membership. I tapped the X and it asked me how many days I’d like to work on my goals. Only then did I get access to the free membership, which from what I can tell doesn’t have many options to pick from. Probably 95% of any of videos etc in any of the categories are only accessible to premium subscribers. More of a turn off for me than a motivator to buy a membership.
Life Changer
fph1963 on 2023-03-22
I have had this app for a couple years and I use this app everyday, at least once. There are great meditations to learn, to start my day (with Jay, Tamera, Jeff Warren, and probably others). There are also aids to sleep: sleep stories and sleep meditations (my latest life hack). The content in this app is deeper than wherever I am at. Oh, and also, there is even a portion on body movement (yoga-type) by Mel Mah. Totally worth what I pay. It changes me for the better when I do this.
Costa Rica soundscape
Lulu P. on 2023-03-22
I was sad to recently discover my favorite soundscape is no longer on the app. The one with the rolling thunderstorms & howler monkeys. It instantly took me back to one of my visits where I stayed in the mountains. Please please bring that one back. The current one isn’t the same although I still use it. Would love more soundscapes with changing sounds. Like metamorphosis. Thank you for adding the farm recently. Love your app and the fact that it’s growing in great ways!
This is a horrible app.
Shobabe17 on 2023-03-22
I’ve had it for a year, it’s been awesome. I’ve renewed just recently and 3 days later, it’s still locked, thereby I cannot access anything. I’ve emailed you twice, I’ve filed several complaints and there’s no help. My husband is a tech for 30 years and he doesn’t get it. That’s speaks volumes, as he worked for Apple. I’m terribly disappointed and I think I’ll talk to Rose again who is associated with another mediation app. She said I would not have this issue at all.
Awesome u should download
Summertime510 on 2023-03-22
ITS A AMAZING!!! As a person w/ mental issues this app has really helped me w/ sleeping and calming myself down. This app basically has something for everyone! All ages r good for this app they even have a section just for kids! Filled with kid-friendly things! This app has no adds which is good, because you don’t want to be in the middle of a calming meditation and then all of the sudden a McDonald’s add comes on. This app is awesome, I recommend getting it!

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