The mobile world is buzzing with buzzwords such as “re-targeting”, “segmentation”, “DSP” and more. Everyone wants to buck the trend of rising prices and...
Much like Bob Dylan’s famous lyrics “The Times They Are A-Changin”, User Acquisition is changing, and maintaining the status quo will increasingly lead to...
Mobility App Usability: 4 Questions that Must Be Answered Mobile App Usability is a topic that many overlook when overviewing a user acquisition strategy....