Learn how to get more users to your app by mastering different types of user acquisition. This can include strategies outside the app stores and other cutting-edge techniques.

User Acquisition

ASO 2.0 with the Launch of iOS11

With iOS11 finally here, ASO specialists are all at hard work trying to figure out how to adjust their strategies. We have already covered...
Mobile Action Team
4 min read

How Backlinks Improve the ASO and SEO of Your…

For the most part, SEO and ASO are different animals. But on the Google Play Store, a good ASO strategy also involves great SEO....
Mobile Action Team
5 min read

5 ASO Tips to Help Your Mobile App Growth

“Change is inevitable, growth is optional” With more than 5 million apps on the app stores, standing out is only going to get harder....
Mobile Action Team
5 min read

Discovery Driven Mobile User Acquisition

Much like Bob Dylan’s famous lyrics “The Times They Are A-Changin”, User Acquisition is changing, and maintaining the status quo will increasingly lead to...
Mobile Action Team
2 min read

Dropbox Virality: How Dropbox Went Viral

Dropbox Virality, that’s what we are talking about today. Hello folks! Rachael here, sit back and relax because you’re going to learn the steps...
Mobile Action Team
2 min read

11 Common Epic Fails of Big Companies

Last month, Brandon Reim discussed how big companies tend to rely on ad networks to increase user acquisition.  Today, I’d like to talk through...
Mobile Action Team
5 min read