App Marketing

Daily Download Distributions of App Store Categories

Every app developer is familiar with the fluctuations of downloads over the week. They can be frustrating when performing ASO and measuring its impacts....
Mobile Action Team
3 min read

Mobile Action Monthly ASO and Search Ads Webinars

Both App Store Optimization and Apple Search Ads can be quite overwhelming at times. We’ve prepared comprehensive guides, e-books, video guides and even a...
Mobile Action Team
1 min read

Top 5 ASO Tips Everyone Should Know

App store optimization is essential for getting a higher rank for your mobile application in the Google Play Store or Apple’s App Store. Getting...
Mobile Action Team
3 min read

New Year Resolutions in Health & Fitness Apps

2019 started with many new decisions for app users, eager to revamp their lifestyles. As an ecosystem where the direct reflections of these changes...
Mobile Action Team
1 min read

2018 App Industry Report & Trends to Watch for…

Hands down, we all agree that 2018 has been a tremendous year for the app industry. Apart from the 10th year anniversaries of the...
Mobile Action Team
6 min read

How Does Seasonality Affect Your ASO?

Marketers Should Give Importance to Seasonality When It Comes to ASO Christmas season is knocking at the door, people even started to write notes...
Mobile Action Team
1 min read

How to Run Successful Discovery Campaigns on Apple Search…

Managing a Search Ads campaign can be extremely difficult. Managing numerous campaigns for different countries and different purposes can make you lose focus and...
Mobile Action Team
3 min read

4 Ways Search Ads Impacts Your App Store Optimization

Since last year, Apple has invested so much in Search Ads but more than Apple, the app publishers has been investing a great cumulative...
Mobile Action Team
2 min read