In the second issue of our App Store Weekly Digest series, we’re continuing to curate the most noteworthy news from the mobile world. This week’s notable stories included; New data revealing a 22% jump in the global app revenues, Surprising Apple App Store share in this revenue, which is 96% more than Google Play Store, […]
Continue Reading »App Store Weekly Digest #1 – October 9, 2018
We have great news! Starting from this week, we’re going to prepare these weekly digests every Tuesday, including the most noteworthy news of the App Store and the world of apps in general. Top news from the tech giants to the overall atmosphere of the startup world, this curated list will be your 10-minutes app […]
Continue Reading »4 Ways Search Ads Impacts Your App Store Optimization
Since last year, Apple has invested so much in Search Ads but more than Apple, the app publishers has been investing a great cumulative amount. Even though it is a low-budget in-store advertising platform, the overall importance and popularity of Search Ads is increasing among the publishers and many impressions are being gathered via this […]
Continue Reading »Why too Many Updates Can Ruin Your App or Save It
One crucial aspect of keeping a rigorous App Store presence is to regularly update your app to meet the needs of rapidly changing ecosystem of mobile industry. These updates might come in handy for many occasions, mostly when: You add a new functionality to compete well, You need to upgrade your app’s UI & UX […]
Continue Reading »How Will iOS 12 Affect App Store Impressions and Conversions?
Apple has recently released iOS 12, the upgraded operating system for iOS devices! It came with some minor tweaks compared to the iOS 11. As we have previously discussed in our iOS11 post in the App Store comprehensively, we prepared this new post to discuss the potential effects of the updates that Apple made […]
Continue Reading »The Complete ASO Checklist – App Store Optimization Made Simple
There are countless guides and articles revolving around how to do ASO, including our own blog. However, things can get quite messed up when there are too many resources that all provide scattered information. To make things easier, we have prepared this Complete ASO Checklist for you to follow the necessary steps whilst doing ASO. […]
Continue Reading »App Localization: The Ultimate Guide – Mobile Action University
In today’s global app stores, positioning your app based on the local characteristics is becoming a necessity. In other words, a successful ASO-strategy requires focusing on app localization. Your app may be a perfect fit to attract a global audience. Still, you should consider the searching behaviors of each target audience based on their languages. […]
Continue Reading »7 Reasons Why Your App Downloads are Dropping
Your app is going full speed ahead and suddenly you realize that your app downloads are dropping. Or, you haven’t experienced such a drop but one day you might wake up to bad news too. No matter the size of your app business, sudden drops in download numbers is an issue any app publisher can […]
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