With iOS11 finally here, ASO specialists are all at hard work trying to figure out how to adjust their strategies. We have already covered the changes that iOS11 brought with it into the new PlayStore in our previous article. If you are new to ASO, you should read this before reading this article. Also, Apple does […]
Continue Reading »How Will iOS11 Affect Your ASO Strategy
The long-anticipated iOS11 is almost here! Since its announcement earlier this year everyone in the app market has been following the developments in the beta version of iOS11. If you haven’t been able to follow the most recent developments in iOS11 for whatever reason or you haven’t followed them at all this article is the […]
Continue Reading »Announcing the Mobile Action Search Ads Feature
Mobile Action is all about customer experience. We often have the chance to talk with our customers and ask for their opinions about our platform and discuss with them on how to improve our products. When Apple first announced Apple Search Ads we turned to our customers and asked them what do they think about […]
Continue Reading »Apple Search Ads Overview – Mobile Action
The ever growing competitiveness of the App Industry is about to get even more heated with the launch of the long awaited Apple Search Ads. So what is so exciting about Search Ads that every single person in the sector, be it an app developer, an ad agency or an ASO agency, is so […]
Continue Reading »The Complete App Competition Research Guide
Market research is a key component in figuring out how to position your app in the marketplace. Learn how to do…
Continue Reading »App Store Optimization for Voice Search: Stay Ahead of the Competition
With the increase in voice activated devices, it’s only a matter of time before app publishers will have to optimize for voice search. Learn how to adjust your…
Continue Reading »How to Market Your App (Apple iOS and Google Play Android)
App marketing is a big field, with a lot of different strategies. In this post, we break down the different components of app marketing and how to know…
Continue Reading »CallApp Increased Google Play App Ratings by 80% and Reduced Negative Feedback by 70%. Here’s How.
Google Play app ratings are an important Play Store ranking signal. But too many app publishers don’t work on improving their…
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