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Hazel Kucuk
In the world of mobile games, there have been various questionable practices for quite some time, all in the name of profit and immediate...
Talip Sencan
We won’t tell you how tough the competition is in the gaming category. You already know that. And we certainly won’t tell you how...
Talip Sencan
Due to changes on digital privacy policies which started with the deprecation of IDFA and similar changes on the way for Play Store, serving...
Hazel Kucuk
Many companies consider paid user acquisition (UA) and app store optimization (ASO) as two separate teams with separate agendas, and mostly they are unaware...
Talip Sencan
We know that there are millions of apps offering many different value propositions in the app stores, and as app marketers, it is your...
Talip Sencan
In-App Events are now a significant part of the new App Store mobile user acquisition framework since they can impact your user engagement rates...
Pelin Çulha
With the release of App Store Product Page Optimization along with In-app Events, the ASO game has drastically changed in the App Store. This...
Talip Sencan
We are running towards a world with decentralized finance however, whether it’s gold, dollar, or Bitcoin, there is no doubt that we are going...

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