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2 min read
Singular releases ROI Index for top mobile ad networks Source Google and Facebook continue their lead as providing the best return on investment (ROI)...
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2 min read
Apple tells app developers to disclose or remove screen recording code Source Apple is telling app developers to remove or properly disclose their use...
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3 min read
Every app developer is familiar with the fluctuations of downloads over the week. They can be frustrating when performing ASO and measuring its impacts....
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2 min read
Leaked TikTok ad deck suggests it has 17M+ MAUs in Europe Source An advertising pitch deck used by fast-growing short form video sharing app TikTok has leaked,...
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2 min read
Apple’s new developer guidelines signal that scammy subscription apps’ time is up Source Apple is sending out a message to app developers: stop tricking...
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3 min read
Google starts pulling unvetted Android apps that access call logs and SMS messages Source Google is removing apps from Google Play that request permission to...
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3 min read
2018 has been a rigorous year for Mobile Action. 2018 marks the 5th year of Mobile Action and this year has been our most...
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1 min read
Both App Store Optimization and Apple Search Ads can be quite overwhelming at times. We’ve prepared comprehensive guides, e-books, video guides and even a...
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