App User Acquisition Strategy & Guide Archives

Entertainment Apps and App Store Optimization: The Case of…

Secde Gençler

Aug 20, 2021

Peacock Tv was launched in the middle of the pandemic but today it is one of the most downloaded entertainment apps both on iOS...

Candy Crush Saga: Ad Analysis

Talip Sencan

Aug 11, 2021

If you are here to learn how to market your mobile game, stick with me. I have a great case for us to study. ...

Mobile Advertising: Lords Mobile Ad Analysis

Mehmet Can Cavas

Jul 12, 2021

In a world where almost everything has been done before, it’s usually the marketing strategy you implement that can make or break a...

Ad Strategy of Royal Match: The Secrets of Becoming…

Mehmet Can Cavas

May 31, 2021

The right ad strategy can put your app on the top charts very quickly. In today’s article, we will discuss an app that achieved...

Top 3 Ad Types for Hyper-Casual Games

Dilay İrem Turan

May 26, 2021

From Rovio to Voodoo, the influence of quality ad implementations on successful game monetization can be seen in the stories of casual and hyper-casual...

Top Advertisers of Mobile Games April 2021

Claire McIntosh

May 5, 2021

Paid advertising strategies are one of the best ways to boost downloads and grow interest in your app. Last month we reviewed the Top...

Crypto.com: Winning the Market Amid Bitcoin Craze

Dilay İrem Turan

Apr 20, 2021

Even though Bitcoin has been in existence since 2009, there were only a small group of passionate believers back then. Over time, public enthusiasm...