– Identify top performing keywords, titles and descriptions for benchmarking copywriting best practices 

– Analyze variation of elements like screenshots, video inserts and their relative impact on placement  

– Track element testing patterns over time to benchmark A/B testing processes 

– Filter stats by country/language to understand localization priorities and variants 

– Compare elements, formatting and languages across categories for strategic insights   

– Recognize assets that consistently deliver visibility to prioritize similar testing 

– Detect repetitive element uses to identify overfitted competitors missing opportunities 

– Gain understanding of store-specific priorities through regional element emphasis 

By auditing the tested winning pages of direct rivals, marketers gain foresight to proactively strengthen their own optimization strategies through data-validated decisions. Over time, this improves the competitive positioning of their mobile products.