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Publisher Profile

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REPORT
2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront

Looking to boost your app's visibility and acquire more users? Our 2025 ASO Report is your ultimate guide to navigating the evolving app store landscape. Packed with data-driven insights, keyword trends, and top-ranking app strategies, this report will equip you with the knowledge to optimize your app's presence and achieve organic growth.

Read Report

The Publisher Profile provides a comprehensive view of a developer’s app portfolio performance, allowing for robust competitive analysis. Specifically, it offers insights into: 

– The full breadth of titles under a publisher’s ownership in a market  

– Relative download, revenue and retention metrics for each app 

– Top performing apps driving the bulk of success  

– Opportunities for underperforming apps through benchmarks 

– Core category or genre strengths at the portfolio level 

Marketers can leverage these insights to: 

– Identify a competitor’s strategic priorities and focus areas  

– Benchmark overall monetization and longevity success rates 

– Anticipate potential future releases based on existing portfolio  

– Detect shifts that impact a competitor’s category stance over time 

– Evaluate risks from new market expansions pre-launch 

By analyzing Publisher Profiles regularly, marketers gain a multidimensional view of rivals’ strategies. This supports strategic calibration for sustainable leadership through data-backed initiatives. 

REPORT
2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront

Looking to boost your app's visibility and acquire more users? Our 2025 ASO Report is your ultimate guide to navigating the evolving app store landscape. Packed with data-driven insights, keyword trends, and top-ranking app strategies, this report will equip you with the knowledge to optimize your app's presence and achieve organic growth.

Read Report