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All Mobile App Strategies Blog Posts

From first click to loyal user: Art of mobile app onboarding

03 Dec 2024

From first click to loyal user: Art of mobile app onboarding

Key takeaways Efficient mobile app onboarding allows the users to ...

What is mobile app marketing? All you need to grow your app!

19 Nov 2024

What is mobile app marketing? All you need to grow your app!

Key Takeaways Mobile app marketing is the best way to ...

Pros and cons of mobile app marketing: How to succeed in 2025?

13 Nov 2024

Pros and cons of mobile app marketing: How to succeed in 2025?

TL;DR It’s crucial to weigh the advantages and ...

Create a winning mobile application marketing plan for 2025!

08 Nov 2024

Create a winning mobile application marketing plan for 2025!

Key takeaways The  marketplace demands a comprehensive mobile application marketing ...

Celebrating Pride: Apps join celebrations of the LGBTQ+ community

29 May 2024

Celebrating Pride: Apps join celebrations of the LGBTQ+ community

Each June, the LGBTQ+ community commemorates Pride Month across the ...

How to respond to negative app reviews and turn them into diamonds

19 May 2024

How to respond to negative app reviews and turn them into diamonds

User reviews are an important reflection of customers’ perspectives. Satisfying ...

12 best A/B Testing tools for mobile apps in 2025

15 May 2024

12 best A/B Testing tools for mobile apps in 2025

User retention is one of the most important metrics for ...

May the 4th be with you: Star Wars Day’s Impact on app marketing

10 May 2024

May the 4th be with you: Star Wars Day’s Impact on app marketing

Every year on May 4th, Star Wars Day captures the ...

ASO vs SEO: App & website optimization strategies compared in 2025

03 Apr 2024

ASO vs SEO: App & website optimization strategies compared in 2025

Whether you run a website or have an app, maximizing ...

16 best Mobile Measurement Partners (MMPs) in 2025

28 Feb 2024

16 best Mobile Measurement Partners (MMPs) in 2025

As mobile marketing continues its exponential growth, accurate attribution of ...

Localizing Apps for Emerging Markets: Opportunities and Challenges

19 Jan 2024

Localizing Apps for Emerging Markets: Opportunities and Challenges

There are millions upon millions of mobile apps in major ...

Top 10 Health & Fitness apps on the US App Store by user acquisition performance

15 Jan 2024

Top 10 Health & Fitness apps on the US App Store by user acquisition performance

MobileAction is delighted to share the outstanding achievements of the ...