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40 AI prompts for ASO, Apple Ads and app growth from MobileAction

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Find the Best Markets for ASO Expansion
Persona
App Growth Manager
Purpose
Prioritize which App Store markets deserve deeper ASO investment by combining estimated search volume with local search opportunity and competition.
Demonstrates
Download/revenue estimates + App Store keyword rankings + keyword metadata + category competition + app details
Data requirement
MobileAction intelligence
Prompt
I want to identify the best App Store markets for expanding [APP]'s ASO strategy.

Compare [COUNTRY 1], [COUNTRY 2], [COUNTRY 3], [COUNTRY 4], and [COUNTRY 5].

For each market, use MobileAction MCP to evaluate:
- MobileAction download and revenue estimates for [APP] and relevant competitors where available
- search volume around [KEYWORD THEME 1], [KEYWORD THEME 2], [KEYWORD THEME 3], and [KEYWORD THEME 4], using locally relevant terms where appropriate
- how strongly leading competitors rank for those terms
- [APP]'s current organic presence
- current category competition

Score the five markets using only the data you can retrieve and explain the scoring method.

Give me a ranked shortlist of the top three markets, the strongest keyword opportunities in each, and the competitors [APP] should study.
Competitor Listing Change Audit
Persona
ASO Manager
Purpose
Identify meaningful recent competitor storefront changes and decide which ones deserve strategic attention.
Demonstrates
Version/listing history + metadata changes + screenshots + ratings
Data requirement
MobileAction intelligence
Prompt
Review the last 30 days of App Store listing changes for [COMP A], [COMP B], and [COMP C] in [COUNTRY].

Use MobileAction MCP to identify observable changes such as app name, subtitle, description, promotional text, icon, screenshots, price, or other listing fields exposed in version history.

Ignore ordinary version releases where no meaningful storefront element changed.

For every significant change, show:
- app
- date
- field changed
- old value
- new value
- what strategic hypothesis the change suggests

Keep observation and interpretation separate.

Then tell me whether any of these changes should influence the ASO strategy for [APP], and explain why.

Do not infer campaign performance or business results from a listing change alone.
Rising App Detection in a Category
Persona
Head of Growth / Market Intelligence
Purpose
Surface emerging category competitors and investigate the signals that appeared alongside their rise.
Demonstrates
Top charts + historical category rank + app details + organic keywords + reviews + estimates
Data requirement
MobileAction intelligence
Prompt
Analyze the [CATEGORY] category in the [COUNTRY] App Store and identify apps that are currently in the top 100 but were not in the top 100 approximately 30 days ago.

Do not describe them as first-time entrants; identify apps that entered the top 100 between the two observable periods only if the historical category-ranking data supports that comparison.

For the strongest five movers, use MobileAction MCP to summarize:
- current category rank
- relevant keyword rankings
- ratings and recent reviews
- recent listing or version changes
- MobileAction download and revenue estimates where available

Identify what changed alongside their rise and distinguish observed facts from hypotheses about the reason.

Then compare the findings with [APP] and finish with any keyword, positioning, product-page, or creative patterns [APP] should investigate.

If the historical data cannot reliably establish which apps entered the top 100, say so and instead analyze the strongest current category movers MobileAction can verify.
Category Benchmark Scorecard
Persona
Head of Growth
Purpose
Show management where an app stands relative to current category leaders across a compact set of measurable signals.
Demonstrates
Top charts + ratings/reviews + organic keywords + visibility + version/listing activity
Data requirement
MobileAction intelligence
Prompt
Benchmark [APP] against the current top 10 apps in [CATEGORY] in the [COUNTRY] App Store.

Build a scorecard using MobileAction MCP data for:
- average rating
- rating/review count where available
- number of organic keywords ranking in the top 10
- visibility score
- recent meaningful listing/version activity

Calculate the median of the comparison group for each measurable field and show where [APP] sits.

Flag the clearest three competitive gaps.

For each gap, separate:
- what the data proves
- what it may indicate
- one action worth investigating

Do not create an impact score from metrics MobileAction does not expose.
30-Day Competitive Growth Review
Persona
Head of Growth
Purpose
Compare [APP] with current category leaders and highlight the competitor changes most relevant to the growth team.
Demonstrates
Visibility history + keyword history + category rank + ratings/reviews + storefront changes
Data requirement
MobileAction intelligence
Prompt
Prepare an executive competitive review for [APP] covering the last 30 days in [COUNTRY].

Compare [APP] with [COMP A], [COMP B], and [COMP C] across:
- visibility
- important keyword wins and losses
- category positioning
- ratings/reviews
- notable storefront changes

Identify the three developments that matter most commercially or strategically.

For every interpretation, show the MobileAction evidence it is based on and distinguish observed movement from your explanation of it.

Then recommend three priorities for the next month.

Output:
1. executive summary,
2. comparison table,
3. three recommended priorities,
4. five-slide presentation outline.