Products
Products
SearchAds.com by MobileAction
SearchAds.com by MobileAction

Manage, automate and optimize Apple Ads campaigns.

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ASO Intelligence
ASO Intelligence

Maximize organic app or game growth with keyword optimization.

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Ad Intelligence
Ad Intelligence

Find and understand the ad creative best practices in your category.

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Market Intelligence
Market Intelligence

Access current market data on key metrics and improve app position.

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API Solutions
API Solutions

Use customized solutions designed to align with your specific needs.

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Managed Services
Managed Services

Get professional services for ASO and Apple Ads.

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Square reached a 50% ROAS uplift + 40% CPC decrease with MobileAction
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Solutions
Solutions
Gaming
Gaming

Boost your game's user base and climb the charts.

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Shopping
Shopping

Tap into market trends and seasonality to increase sales.

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Delivery
Delivery

Connect with more customers and expand your reach.

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Finance
Finance

Stay competitive in the market and accelerate growth.

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Travel
Travel

Get more users on board to connect with their destinations.

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Casino & Real Money
Casino & Real Money

Hit the jackpot; attract more users with your campaigns.

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Dating
Dating

Scale your app - grow your audience, grow love.

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Health & Fitness
Health & Fitness

Shape success; drive more downloads with targeted.

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AdTech
AdTech

Find leads for your ad network or solution for the app market.

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BY TEAM
ASO, UA & App Growth
ASO, UA & App Growth

Optimize, automate and grow your app to new heights.

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Marketing & Market Research
Marketing & Market Research

Uncover insights to make informed strategies.

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Product and Data Teams
Product and Data Teams

Transform data into dynamic app success.

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Resources
Resources
Success Stories
Success Stories

Explore the road to success through real stories.

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Blog
Blog

Keep yourself up-to-date with MobileAction’s latest articles.

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Mobile Growth University
Mobile Growth University

Sharpen your skills and expertise with MobileAction’s learning hub.

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Guides
Guides

Learn at your own pace with step-by-step educational content.

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Glossary
Glossary

Understand the industry language with the definitions of key terms.

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Apple Ads Certification
Apple Ads Certification

Test your Apple Ads knowledge and get certified.

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Reports
Reports

Deepen your understanding with in-depth industry reports.

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Webinars
Webinars

Expand your horizons through on-demand sessions.

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Ad Library
Ad Library

Browse and analyze ads from apps in various industries.

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Blog
Apple AdsASOMobile App MarketingMobile App StrategiesMobile App Business Ideas
Others
Company & Product NewsCase Studies & Use CasesGoogle Play Store
How to create a soft launch marketing strategy

11 Nov 2025

How to create a soft launch marketing strategy

Launching an app globally without testing it first is risky; even a single bug, confusing user flow, or weak store…

How to increase app conversion rate: 30 proven tactics
How to increase app conversion rate: 30 proven tactics

09 Nov 2025

Why apps need to be updated: Key to strong ASO growth
Why apps need to be updated: Key to strong ASO growth

06 Nov 2025

Apple Liquid Glass design in iOS 26: Redesign your app icon
Apple Liquid Glass design in iOS 26: Redesign your app icon

31 Oct 2025
How to create a soft launch marketing strategy

11 Nov 2025

How to create a soft launch marketing strategy

Launching an app globally without testing it first is risky; even a single bug, confusing user flow, or weak store…

How to increase app conversion rate: 30 proven tactics

09 Nov 2025

How to increase app conversion rate: 30 proven tactics

Many apps attract plenty of traffic but still struggle to convert visitors into installs. Users find the app, land on…

Why apps need to be updated: Key to strong ASO growth

06 Nov 2025

Why apps need to be updated: Key to strong ASO growth

Mobile apps live in a fast-moving ecosystem. App Store Optimization (ASO) is not only about keywords and visuals; it’s also…

Apple Liquid Glass design in iOS 26: Redesign your app icon

31 Oct 2025

Apple Liquid Glass design in iOS 26: Redesign your app icon

Your iOS app icon is the first thing people notice. They see it in App Store search, on the Home…

Growth resources

MobileAction’s 2025 Apple Ads benchmark report
MobileAction’s 2025 Apple Ads benchmark report

2025 Apple Ads Benchmark Report is your go-to resource for understanding ...

2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront
2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront

Looking to boost your app's visibility and acquire more ...

ASO handbook: navigating the future of app store optimization
ASO handbook: navigating the future of app store optimization

This handbook will serve as your roadmap, packed with emerging ...

All blog posts

SUBCATEGORY
Subcategory select
Apple Ads ASO Mobile App Marketing Mobile App Strategies Mobile App Business Ideas Company & Product News Case Studies & Use Cases Google Play Store Blog
How to create a soft launch marketing strategy

11 Nov 2025

How to create a soft launch marketing strategy

Launching an app globally without testing it first is risky; ...

How to increase app conversion rate: 30 proven tactics

09 Nov 2025

How to increase app conversion rate: 30 proven tactics

Many apps attract plenty of traffic but still struggle to ...

Why apps need to be updated: Key to strong ASO growth

06 Nov 2025

Why apps need to be updated: Key to strong ASO growth

Mobile apps live in a fast-moving ecosystem. App Store Optimization (...

Apple Liquid Glass design in iOS 26: Redesign your app icon

31 Oct 2025

Apple Liquid Glass design in iOS 26: Redesign your app icon

Your iOS app icon is the first thing people notice. ...

Apple doubles the custom product page limit, here’s what it means for app marketers

Apple doubles the custom product page limit, here’s what it means for app marketers

Apple just announced a major update for developers and app ...

How to boost app downloads and increase organic visibility

24 Oct 2025

How to boost app downloads and increase organic visibility

App store algorithms have evolved. In 2025, Apple and Google will ...

ASO keyword research in 2025: How to achieve better rankings

23 Oct 2025

ASO keyword research in 2025: How to achieve better rankings

App Store Optimization (ASO) refers to improving an app’s ...

Statement: Apple Ads popularity metric issue and update from the MobileAction team

17 Oct 2025

Statement: Apple Ads popularity metric issue and update from the MobileAction team

Release date: 17.10.2025  Current Situation  As the MobileAction team, we continue ...

Get the full story behind your app’s performance with Store Analytics

10 Oct 2025

Get the full story behind your app’s performance with Store Analytics

App growth doesn’t come from a single source, it’...

Apple’s new Games app: What every growth team needs to know

09 Oct 2025

Apple’s new Games app: What every growth team needs to know

With iOS 26, Apple introduced a standalone Games app.  At first ...

What is Natural Language Search and its effects on the App Store

30 Sep 2025

What is Natural Language Search and its effects on the App Store

Some developers have been noticing massive boosts in their keyword ...

Take control of revenue monitoring and reporting with Revenue Snapshot

25 Sep 2025

Take control of revenue monitoring and reporting with Revenue Snapshot

If you can’t track it clearly, you can’t ...

All resources

Success Stories
Success Stories

Explore the road to success through real stories.

See Details
Blog
Blog

Keep yourself up-to-date with MobileAction's latest articles.

See Details
Mobile Growth University
Mobile Growth University

Sharpen your skills and expertise with MobileAction's learning hub.

See Details
Guides
Guides

Learn at your own pace with step-by-step educational content.

See Details
Glossary
Glossary

Understand the industry language with the definitions of key terms.

See Details
Webinars
Webinars

Expand your horizons through on-demand sessions.

See Details
Reports
Reports

Deepen your understanding with in-depth industry reports.

See Details
Ad Library
Ad Library

Browse and analyze ads from apps in various industries.

See Details
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