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What is Natural Language Search and its effects on the App Store

30 Sep 2025

What is Natural Language Search and its effects on the App Store

Some developers have been noticing massive boosts in their keyword ...

Take control of revenue monitoring and reporting with Revenue Snapshot

25 Sep 2025

Take control of revenue monitoring and reporting with Revenue Snapshot

If you can’t track it clearly, you can’t ...

Stop guessing why installs change, Conversion Funnel View is here

02 Sep 2025

Stop guessing why installs change, Conversion Funnel View is here

Every app marketer has been there… Your installs suddenly spike ...

Tired of monthly report chaos? We fixed it with Organic Acquisition Dashboard

28 Aug 2025

Tired of monthly report chaos? We fixed it with Organic Acquisition Dashboard

If you manage an app, you already know the routine: ...

Custom product pages meet organic search on the App Store: Why this update reshapes ASO

01 Aug 2025

Custom product pages meet organic search on the App Store: Why this update reshapes ASO

Apple just rolled out its next growth lever on the ...

ASO KPIs: Measuring what matters to drive app growth in 2025

25 Jul 2025

ASO KPIs: Measuring what matters to drive app growth in 2025

App store optimization (ASO) is the practice of improving an ...

WWDC 2025: The releases UA practitioners should actually care about

08 Jul 2025

WWDC 2025: The releases UA practitioners should actually care about

Earlier this month, Apple wrapped up their WWDC 25 – the annual ...

Best Apple Ads tools for app marketers: Boost visibility and ROAS

18 Jun 2025

Best Apple Ads tools for app marketers: Boost visibility and ROAS

Apple’s App Store connects businesses with a massive audience ...

Organic app growth strategies that actually work in 2025!

04 Jun 2025

Organic app growth strategies that actually work in 2025!

Mobile app marketing has changed dramatically in the past few ...

How to use App Store Connect in 2025: A step-by-step guide

27 May 2025

How to use App Store Connect in 2025: A step-by-step guide

App Store Connect is Apple’s online platform that lets ...

ASO mistakes that are killing your app growth in 2025

21 May 2025

ASO mistakes that are killing your app growth in 2025

App Store Optimization (ASO) is more critical than ever in 2025 ...

Custom store listings on Google Play: The complete 2025 guide

14 May 2025

Custom store listings on Google Play: The complete 2025 guide

Custom store listings on Google Play are personalized app store ...