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How to name an app for App Store & Google Play: 2025 Guide

12 Nov 2025

How to name an app for App Store & Google Play: 2025 Guide

Choosing a great app name is one of the most important early decisions for your mobile app. It’s the first…

How to create a soft launch marketing strategy

How to create a soft launch marketing strategy

11 Nov 2025

How to increase app conversion rate: 30 proven tactics

How to increase app conversion rate: 30 proven tactics

09 Nov 2025

Why apps need to be updated: Key to strong ASO growth

Why apps need to be updated: Key to strong ASO growth

06 Nov 2025

How to name an app for App Store & Google Play: 2025 Guide

12 Nov 2025

How to name an app for App Store & Google Play: 2025 Guide

Choosing a great app name is one of the most important early decisions for your mobile app. It’s the first…

How to create a soft launch marketing strategy

11 Nov 2025

How to create a soft launch marketing strategy

Launching an app globally without testing it first is risky; even a single bug, confusing user flow, or weak store…

How to increase app conversion rate: 30 proven tactics

09 Nov 2025

How to increase app conversion rate: 30 proven tactics

Many apps attract plenty of traffic but still struggle to convert visitors into installs. Users find the app, land on…

Why apps need to be updated: Key to strong ASO growth

06 Nov 2025

Why apps need to be updated: Key to strong ASO growth

Mobile apps live in a fast-moving ecosystem. App Store Optimization (ASO) is not only about keywords and visuals; it’s also…

Growth resources

MobileAction’s 2025 Apple Ads benchmark report

MobileAction’s 2025 Apple Ads benchmark report

2025 Apple Ads Benchmark Report is your go-to resource for understanding ...

2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront

2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront

Looking to boost your app's visibility and acquire more ...

ASO handbook: navigating the future of app store optimization

ASO handbook: navigating the future of app store optimization

This handbook will serve as your roadmap, packed with emerging ...

All blog posts

How to name an app for App Store & Google Play: 2025 Guide

12 Nov 2025

How to name an app for App Store & Google Play: 2025 Guide

Choosing a great app name is one of the most ...

How to create a soft launch marketing strategy

11 Nov 2025

How to create a soft launch marketing strategy

Launching an app globally without testing it first is risky; ...

How to increase app conversion rate: 30 proven tactics

09 Nov 2025

How to increase app conversion rate: 30 proven tactics

Many apps attract plenty of traffic but still struggle to ...

Why apps need to be updated: Key to strong ASO growth

06 Nov 2025

Why apps need to be updated: Key to strong ASO growth

Mobile apps live in a fast-moving ecosystem. App Store Optimization (...

31 Oct 2025

Apple Liquid Glass design in iOS 26: Redesign your app icon

Your iOS app icon is the first thing people notice. ...

Apple doubles the custom product page limit, here’s what it means for app marketers

Apple doubles the custom product page limit, here’s what it means for app marketers

Apple just announced a major update for developers and app ...

How to boost app downloads and increase organic visibility

24 Oct 2025

How to boost app downloads and increase organic visibility

App store algorithms have evolved. In 2025, Apple and Google will ...

ASO keyword research in 2025: How to achieve better rankings

23 Oct 2025

ASO keyword research in 2025: How to achieve better rankings

App Store Optimization (ASO) refers to improving an app’s ...

Statement: Apple Ads popularity metric issue and update from the MobileAction team

17 Oct 2025

Statement: Apple Ads popularity metric issue and update from the MobileAction team

Release date: 17.10.2025 Current Situation As the MobileAction team, we continue ...

Get the full story behind your app’s performance with Store Analytics

10 Oct 2025

Get the full story behind your app’s performance with Store Analytics

App growth doesn’t come from a single source, it’...

Apple’s new Games app: What every growth team needs to know

09 Oct 2025

Apple’s new Games app: What every growth team needs to know

With iOS 26, Apple introduced a standalone Games app. At first ...

What is Natural Language Search and its effects on the App Store

30 Sep 2025

What is Natural Language Search and its effects on the App Store

Some developers have been noticing massive boosts in their keyword ...

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