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A Look Back at the Mobile UA Deals Available for Marketers on Prime Day

20 Jul 2023

A Look Back at the Mobile UA Deals Available for Marketers on Prime Day

First held in 2015, Amazon’s annual Prime Day has become ...

Creative Ad Fatigue: Overcoming Tips and Tricks for Success

14 Jul 2023

Creative Ad Fatigue: Overcoming Tips and Tricks for Success

Have you ever thought about how many ads a person ...

Upgrade Your Keyword Research with the Keyword Positioning Map

14 Jul 2023

Upgrade Your Keyword Research with the Keyword Positioning Map

We all know that in the competitive world of Apple ...

Zombies, Retro Cameras, and Diablo IV: What’s New in Keyword Uptrends

30 Jun 2023

Zombies, Retro Cameras, and Diablo IV: What’s New in Keyword Uptrends

We’ve written before about the importance of keeping up ...

Unleashing the Power of Promotional Content: Gain a Competitive Edge on Google Play

23 Jun 2023

Unleashing the Power of Promotional Content: Gain a Competitive Edge on Google Play

You are familiar with in-app events right? Well we proudly ...

Maximize Events with Hyper-Contextual Mobile Ads

13 Jun 2023

Maximize Events with Hyper-Contextual Mobile Ads

It can be challenging to find ways to stand out ...

9 Proven Tips for Mobile App Engagement in 2026

31 May 2023

9 Proven Tips for Mobile App Engagement in 2026

Today it is evident that mobile apps have firmly established ...

Custom Product Pages: Top Advertisers

22 May 2023

Custom Product Pages: Top Advertisers

Key Takeaways Custom product pages are a powerful tool for ...

Mobile Marketing Opportunities You Need to Act on With the Rise of Bluesky

05 May 2023

Mobile Marketing Opportunities You Need to Act on With the Rise of Bluesky

Bluesky is an invite-only in-beta social media network looking to ...

How to Optimize Apple Search Ads Campaigns: AI-Powered Smart Tools

20 Apr 2023

How to Optimize Apple Search Ads Campaigns: AI-Powered Smart Tools

Apple Search Ads is a powerful platform allowing UA managers ...

Casino Games: Uncovering the Category Highlights in 2022

10 Apr 2023

Casino Games: Uncovering the Category Highlights in 2022

We are happy to announce that our benchmark report for ...

Dayparting: How to Get the Most Out of Your Campaign Budget

03 Apr 2023

Dayparting: How to Get the Most Out of Your Campaign Budget

Campaign management is a vast area where you should pay ...