Products
Products
MobileAction AI

Make app growth decisions with AI you can trust

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MobileAction CMP
MobileAction CMP

Manage, automate and optimize Apple Ads campaigns.

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ASO Intelligence
ASO Intelligence

Maximize organic app or game growth with keyword optimization.

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Ad Intelligence
Ad Intelligence

Find and understand the ad creative best practices in your category.

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API Solutions
API Solutions

Use customized solutions designed to align with your specific needs.

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Managed Services
Managed Services

Get professional services for ASO and Apple Ads.

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Square reached a 50% ROAS uplift + 40% CPC decrease with MobileAction
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Solutions
Solutions
Gaming
Gaming

Boost your game's user base and climb the charts.

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Shopping
Shopping

Tap into market trends and seasonality to increase sales.

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Delivery
Delivery

Connect with more customers and expand your reach.

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Finance
Finance

Stay competitive in the market and accelerate growth.

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Travel
Travel

Get more users on board to connect with their destinations.

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Casino & Real Money
Casino & Real Money

Hit the jackpot; attract more users with your campaigns.

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Dating
Dating

Scale your app - grow your audience, grow love.

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Health & Fitness
Health & Fitness

Shape success; drive more downloads with targeted.

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AdTech
AdTech

Find leads for your ad network or solution for the app market.

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BY TEAM
ASO, UA & App Growth
ASO, UA & App Growth

Optimize, automate and grow your app to new heights.

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Marketing & Market Research
Marketing & Market Research

Uncover insights to make informed strategies.

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Product and Data Teams
Product and Data Teams

Transform data into dynamic app success.

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Resources
Resources
Success Stories
Success Stories

Explore the road to success through real stories.

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Blog
Blog

Keep yourself up-to-date with MobileAction’s latest articles.

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Mobile Growth University
Mobile Growth University

Sharpen your skills and expertise with MobileAction’s learning hub.

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Guides
Guides

Learn at your own pace with step-by-step educational content.

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Glossary
Glossary

Understand the industry language with the definitions of key terms.

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Apple Ads Certification
Apple Ads Certification

Test your Apple Ads knowledge and get certified.

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Reports
Reports

Deepen your understanding with in-depth industry reports.

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Webinars
Webinars

Expand your horizons through on-demand sessions.

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Ad Library
Ad Library

Browse and analyze ads from apps in various industries.

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Blog
Apple AdsASOMobile App MarketingMobile App StrategiesMobile App Business Ideas
Others
Company & Product NewsCase Studies & Use CasesGoogle Play Store
New creative assets are coming to the App Store: what developers and advertisers need to know to get read

18 Aug 2026

New creative assets are coming to the App Store: what developers and advertisers need to know to get read

Custom product pages raise conversion rates by an average of 2.5 percentage points.  At WWDC 2026, Apple announced creative assets,…

Bring App Store and Apple Ads intelligence into your AI agent with the MobileAction MCP server
Bring App Store and Apple Ads intelligence into your AI agent with the MobileAction MCP server

14 Aug 2026

How to build a holiday season strategy for maximum App Store visibility
How to build a holiday season strategy for maximum App Store visibility

10 Aug 2026

React to cryptocurrency, Gold, and VIX moves with MobileAction’s automations
React to cryptocurrency, Gold, and VIX moves with MobileAction’s automations

05 Jul 2026
New creative assets are coming to the App Store: what developers and advertisers need to know to get read

18 Aug 2026

New creative assets are coming to the App Store: what developers and advertisers need to know to get read

Custom product pages raise conversion rates by an average of 2.5 percentage points.  At WWDC 2026, Apple announced creative assets,…

Bring App Store and Apple Ads intelligence into your AI agent with the MobileAction MCP server

14 Aug 2026

Bring App Store and Apple Ads intelligence into your AI agent with the MobileAction MCP server

App growth teams don’t work the way they did two years ago. Big or small, most of them now run…

How to build a holiday season strategy for maximum App Store visibility

10 Aug 2026

How to build a holiday season strategy for maximum App Store visibility

Methodology note: MobileAction’s Volume, Difficulty, and placement-level Impression Share figures referenced in this article are proprietary estimates derived from MobileAction’s…

React to cryptocurrency, Gold, and VIX moves with MobileAction’s automations

05 Jul 2026

React to cryptocurrency, Gold, and VIX moves with MobileAction’s automations

For finance, trading, and crypto apps, install demand tracks the market. A sharp cryptocurrency move, rising gold prices, or a…

Growth resources

2026 ASO Report: Keyword trends, visibility benchmarks, and top apps in the US App Store
2026 ASO Report: Keyword trends, visibility benchmarks, and top apps in the US App Store

Want to improve your app’s visibility and grow installs ...

MobileAction’s 2026 Apple Ads benchmark report
MobileAction’s 2026 Apple Ads benchmark report

The 2026 Apple Ads benchmark report is your go-to resource for ...

MobileAction’s 2025 Apple Ads benchmark report
MobileAction’s 2025 Apple Ads benchmark report

2025 Apple Ads Benchmark Report is your go-to resource for understanding ...

2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront
2025 ASO Report: Keyword trends, category insights, and top-ranking apps in the US storefront

Looking to boost your app's visibility and acquire more ...

ASO handbook: navigating the future of app store optimization
ASO handbook: navigating the future of app store optimization

This handbook will serve as your roadmap, packed with emerging ...

All blog posts

SUBCATEGORY
Subcategory select
Apple Ads ASO Mobile App Marketing Mobile App Strategies Mobile App Business Ideas Company & Product News Case Studies & Use Cases Google Play Store
New era in search results ads on the App Store: A closer look at Maximize Conversions and additional placements

18 Aug 2026

New era in search results ads on the App Store: A closer look at Maximize Conversions and additional placements

Earlier in 2026, Apple Ads announced two changes affecting how advertisers ...

New creative assets are coming to the App Store: what developers and advertisers need to know to get read

18 Aug 2026

New creative assets are coming to the App Store: what developers and advertisers need to know to get read

Custom product pages raise conversion rates by an average of 2.5 ...

Bring App Store and Apple Ads intelligence into your AI agent with the MobileAction MCP server

14 Aug 2026

Bring App Store and Apple Ads intelligence into your AI agent with the MobileAction MCP server

App growth teams don’t work the way they did ...

How to build a holiday season strategy for maximum App Store visibility

10 Aug 2026

How to build a holiday season strategy for maximum App Store visibility

Methodology note: MobileAction’s Volume, Difficulty, and placement-level Impression Share ...

React to cryptocurrency, Gold, and VIX moves with MobileAction’s automations

05 Jul 2026

React to cryptocurrency, Gold, and VIX moves with MobileAction’s automations

For finance, trading, and crypto apps, install demand tracks the ...

WWDC 2026: The App Store updates UA teams need to act on now

18 Jun 2026

WWDC 2026: The App Store updates UA teams need to act on now

Earlier this month, Apple wrapped up WWDC 26, the annual opportunity ...

104 Matches, 39 Days: Build your 2026 World Cup user acquisition strategy

11 Jun 2026

104 Matches, 39 Days: Build your 2026 World Cup user acquisition strategy

The 2026 FIFA World Cup is unlike anything that has come ...

1+1 = 100

07 May 2026

1+1 = 100

I landed in San Francisco in 2011 with a small suitcase. ...

What’s new in Apple Ads Insights and App Store Connect Analytics

17 Apr 2026

What’s new in Apple Ads Insights and App Store Connect Analytics

Apple Ads has updated two different parts of the measurement ...

App Store cross-localization: territory-level keyword indexation

15 Apr 2026

App Store cross-localization: territory-level keyword indexation

When you publish an app on the App Store, you ...

Apple Ads is expanding search results inventory on the App Store

17 Mar 2026

Apple Ads is expanding search results inventory on the App Store

Additional ad placements in the App Store search results mark ...

Apple Ads introduces Maximize Conversions bidding for search results campaigns

16 Mar 2026

Apple Ads introduces Maximize Conversions bidding for search results campaigns

Apple Ads has introduced Maximize Conversions, a new bid strategy ...

All resources

Success Stories
Success Stories

Explore the road to success through real stories.

See Details
Blog
Blog

Keep yourself up-to-date with MobileAction's latest articles.

See Details
Mobile Growth University
Mobile Growth University

Sharpen your skills and expertise with MobileAction's learning hub.

See Details
Guides
Guides

Learn at your own pace with step-by-step educational content.

See Details
Glossary
Glossary

Understand the industry language with the definitions of key terms.

See Details
Webinars
Webinars

Expand your horizons through on-demand sessions.

See Details
Reports
Reports

Deepen your understanding with in-depth industry reports.

See Details
Ad Library
Ad Library

Browse and analyze ads from apps in various industries.

See Details
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